PrestaShop Scratch Card add-on

Why gamification works for e-commerce

Scratch cards tap into the psychology of anticipation and reward. When visitors actively participate in revealing their prize, they feel invested in the outcome.

This emotional engagement translates directly into higher conversion rates. Studies show gamified promotions can increase conversion rates by up to 700% compared to static discount banners. The element of chance makes every visitor feel like a potential winner.

Grow your Prestashop business with Scratch Card

Adding Scratch Card to your Prestashop store creates memorable shopping experiences that customers love to share.

Set up your prizes with custom coupon codes, configure the win probability, and optionally collect emails before revealing results. The confetti celebration when visitors win creates a positive emotional association with your Prestashop brand that keeps them coming back.

Smartarget «Scratch Card»

Turn browsing into an exciting experience with Scratch Card! Visitors scratch to reveal hidden prizes like discount codes, free shipping, or special offers.

This gamification technique dramatically increases engagement and conversions. Optionally collect email addresses before revealing prizes to grow your mailing list while delighting customers.