Get 18% more interactions for Lightspeed website

Reduce Customer Support in 40%

Consumer satisfaction plays an integral role in e-commerce which is why most business owners have to make their customers’ queries a priority. But, repetitive questions from customers can be annoying and time-consuming for support teams considering the amount of work it takes to run a successful business. Having a section for frequently asked questions (FAQ) is one of the best ways to address common concerns your customers may have on your Lightspeed website.

Rank SEO

You may be wondering what search engine optimisation has to do with frequently asked questions but merchants can use FAQ’s to get on google search results. When merchants answer queries on their Lightspeed website some of them might include payment and shipping related concerns which are searched by users on google. This increases the likelihood of your Lightspeed website appearing in customers’ search results.

Smartarget «FAQ»

Nobody wants to spend hours figuring out how to use your Lightspeed website which is why merchants are encouraged to make their website easy to navigate. The FAQ app can be used to make navigation easier for old and new customers using links to web pages that solve the customers’ problems. Apart from navigation, FAQs can also be used to increase the chances of converting prospective clients through call-to-action links embedded in the answers.